Reading Power Inc
Reading Power, a nonprofit children’s literacy organization, provides one-to-one reading intervention for children in the underserved communities of North Chicago and Zion, Illinois.
RED Communications is managing communications and marketing for Reading Power. We helped the organization create a new, fresh brand image; updated the organization’s brand across all marketing materials; manage the website; create monthly newsletters to raise awareness and increase engagement with donors, tutors, and the broader community; assist with recruitment for volunteer tutors; manage social media and public relations.
RED created and managed all communications for a major fundraising event to celebrate the organization's 15th Anniversary, including invitations, marketing, sponsorship packages, event decorations and materials, and speechwriting. The event was a sellout, and raised nearly three times the stated financial goal.